How To Choose Right Keywords For Your Blog

One of the important aspects of SEO is to choose right keywords for your blog because this helps to make your blog more visible in search engines. Visitors or people use different words when they search for online contents. The words they use to search are nothing but keywords.


So our challenge as bloggers is to make sure that you have the right keywords that relate to the topics your potential audience is searching for.


Now you might think how to know which keywords related to my topic people will look for. Well, there is not straight answer for this but with the help of some popular keyword research tools we can find out what kind of words they use frequently to search the online contents like yours.


Ok, with this basic idea now let’s get straight into some of the popular keyword research tools:


Wordtracker: Discover the best keywords for your website.

http://www.wordtracker.com


Google AdWords: Keyword Tool

https://adwords.google.com/select/KeywordToolExternal


Keyword Discovery: Provides keyword search stats from search engines.

http://www.keyworddiscovery.com


Now using the above tools you can get an idea of popular keywords. You can use them when you write a post next time.


For example: I typed “SEO” in Google AdWords: Keyword Tool and it gave me so many keywords in which “ SEO Copywriting” was one and is an interesting keyword to use. It also shows that there were 3600 queries on a particular month which is also important when you decide on a keyword. Make sure that the keyword you choose have at least 1500 search queries.


So what is the key point?


The key point is that while you are busy writing articles on the most popular topics, do remember that these topics have the most competition among the search engines which means, you will be fighting against hundreds or thousands of bloggers or competitors to get the attention to your article.


It’s always a good strategy to focus on the less popular or rather would like to say the middle tier of the market because there will be less competition. Look at the 100th-200th most popular keywords or phrases from your keyword research tool and use it as the basis for your next set of articles. Remember good usage of keyword helps you bring traffic as well.