How to increase your Page Rank on Google - Best Tips

How to increase your PR on Google
Page Rank is an algorithm used by Google that assigns a numerical value to a website based on the under of inbound links a website has and where those links come from. The number, or page rank, determines the "value" of the website and the content of the specific page. Links from more reputable sites that already have high page ranks are seen as more valuable than links from sites with a low page rank or no page rank at all. The ranking system ranges from 0-10 with 10 being the best. There are numerous ways to manipulate the system, but I will only be discussing the reputable ways to increase your Google Page Rank.

Step 1
First, it is essential to build relationships with other web sites that fall into the same category as yours. For example, if you operate a website that sells sporting goods or sports related products, it would be a good idea to develop a relationship with some of the top sports blogs, sports news web sites, and other sites that sell sporting goods. This can be tricky, because competitors are often hesitant to help each other out so looking outside the box is key. If you have money to invest into the success of your site, you can look into creating advertisements on these sites. However, if you are looking for a cheap and effective way to get exposure for your site, link exchanges are a great way to accomplish this.

Step 2
A link exchange can be accomplished in a fairly easy and informal manner. A simple email to the webmaster or content editor of a site expressing your interest in a link exchange and how each site can benefit for the exchange is a great way to start. You may also want to mention certain areas of their website that you like because flattery can never hurt. Web sites often have contact information for the editors on either the right or left side bars or at the bottom of a website' s home page. Do not fret if your first few attempts at link exchanges fall on deaf ears. Some sites are more open to this than others, and finding sites with a good connection is the most important thing. When doing link exchanges it is very important that the inbound links come from relevant sites and not sites that have nothing in common with yours. Relevancy matters when calculating a sites Page Rank so don't link to just any old site.

Step 3
Searching the internet for sites to exchange links with can be tedious. Thankfully, there are specific sites, such as www.linkpartners.com that does most of the work for you. Once you register your site with Link Partners, they automatically search through their database for other sites that are relevant to yours who are also looking for link exchange opportunities. If link exchanges don't seem to be working, then the next option is building your links passively. This is something you have little control over. Passive links occur when someone visits your site, likes what they read, and decides to post a link to your site on theirs (if they have one). If they don't have one, sometimes people will recommend your site to other sites they know of. This is why it is important to create useful and interesting content on your website.

Step 4
Remember that success does not occur over night, and it can take months to achieve even a low page rank of 1 or 2. The good news is, once you achieve a page rank others sites will start coming to you asking for link exchanges. The best way to steadily increase your page rank is to receive links from sites with a higher Page Rank than yours. Once you achieve a Rage Rank it is imperative that you do not lose it. Leaving your site dormant for an extended period of time is one of the most common ways to lose your Page Rank. Also, do not engage in the practice of buying or selling links. This is a practice that Google has been cracking down on and when they find sites who are buying and selling links they punish them by steadily decreasing their Page Rank until it is gone. Lastly, contrary to popular belief, linking to sites with a Page Rank of zero does not hurt your Page Rank, but it doesn't help it either. Linking to sites that have been banned from Google will hurt your site's Page Rank so it is always a good idea to visit and research a site before linking to it. Hopefully this helps answer some of your questions and will help you on your way to improving your site's Page Rank.